Neurovalue Performance Alpha

The human mind, 
along with AI, 
is the next performance frontier

Deliver exceptional performance
Integrate how the human mind operates

Did you know? 

70% of transformation programs deliver little to no measurable impact

50% of decisions are wrong or suboptimal

75% of AI POCs fail to achieve expected results

The human mind works like a computer with two processors, System 1 and System 2

System 1, automatic and unconscious, tends to replicate past mental patterns, often inducing decision errors and limiting ability to transform

System 2, controlled and rational, is limited to 6 informations at a time and does not effectively control System 1


AI tends to replicate how the human mind operates. Human mental flaws also leads to suboptimal AI training data sets, algorithms and outcomes

Organizations and AIs are managed with System 2 while System 1 has a significant impact on decisions, behaviors and models

Neurovalue Performance Alpha delivers exceptional performance by integrating how the human mind operates, also including System 1

Neurovalue Performance Alpha client cases

A unique impact

Growth with AI driven products

Additional sales generated by new products, 24 months after launch

Our client was losing market share as competitors launched more attractive AI-backed products and services. Our client had been unable to develop a response. Teams were stuck.

Using Neurovalue Performance Alpha, we identified the System 1 root causes for our client inability to move forward, and deeply changed mental patterns. Applying Neurovalue proprietary AI expertise and behavioral strategy techniques, 4 new products were launched. They captured significant market share.

Growth strategy and 
transformation

Total sales evolution, 24 months after end of project, company wide

Our client was lagging behind competitors, with decreasing profitability. Their growth options were unclear and cost cutting programs were considered. Their innovative edge was eroding. 

Using Neurovalue Performance Alpha, we changed System 1 mental patterns and core cultural traits that hampered growth, with stronger risk appetite, developed a more structured and prioritized 10-year R&D program, and executed a bold market share defense and growth plan. 

Residual value of non performing loans

Residual value of non-performing loans, 12 months before and 24 after

Our client, a financial institution, was recovering less than 40% of large syndicated non-performing loans. Senior executives were convinced not much could be done. 

Using Neurovalue Performance Alpha, we identified and leveraged unexpected areas of added value, changed System 1 risk-related mental patterns and improved all related decision-making processes with a cognitive and behavioral finance lense. 

Outstanding management teams

Evolution of number of identified senior executives with expected competencies

One of our clients, a large private equity fund, made several costly mistakes when recruiting management teams for its portfolio companies. They tended to select senior executives in a small pool of well-known executives. 

Using Neurovalue Performance Alpha, we changed PE partners System 1 choice patterns, simplified the overall selection process and expanded pools of competent talents with larger slate of headhundters and more objective assessment processes.

Leveraging AI to make the right decisions

AI significantly enhances performance. However, people tend to underestimate AI mistakes, hallucinations and its impact on human’s abilities to make the right decisions

Neurovalue coaches individuals and trains teams to better leverage AI by knowing how different types of AI models work, and learning effective habits to make the right decisions with AI, such as fostering critical thinking 

We help our clients develop the right AI strategy and shape AI driven processes, reducing biases in decisions and enhancing quality of final decisions 

Our coaching and training programs

Understand how AI works and how to make the right decisions

Reinforce critical thinking, with and beyond AI

The EU AI Act, its operational consequences and how to transform it into a competitive advantage

Our advisory services

Develop practical AI strategy and roadmaps

Assess and improve quality of AI driven processes

To know more about our services

Deliver additional growth with untapped growth levers and enhanced ability to execute

Foster ethical behaviors.
Recruit the best talents. Make bias-free decisions.

The first effective solution to reduce unconscious bias at scale, with a 61% bias reduction.

Recode Leadership

Transform your leadership skills. Become aware and shape your conscious and unconscious leadership drivers, make better decisions and change faster.